I only wash my hair about twice a week, so when I do wash, it better be GOOD. Well I have been using Formulate for a few months now and I love the results. My hair feels stronger and healthier, and it’s also a lot more shiny. The reason that Formulate is so different than other brands I have tried, is that the shampoo and conditioner are perfectly engineered just for you based on your hair and your environment.
On their website fill out a hair history questionnaire with 20 or so questions about your hair (length, texture, thickness, etc.), your hair goals, and also your environment. My hair is curly, fine, and dry, so hydrating and strengthening are two of my major goals! Then you choose the scent. I love the Verdant scent, it smells like grass and eucalyptus (in the best way!) A chemist then concocts the perfect formula for you. You can see my exact concoction here!
I discovered Formulate initially because I was looking for shampoo and conditioner that was free of sulfates, parabens, and other toxins. Parabens are especially scary because they mess with your hormones like crazy! I have been working to slowly eliminate harmful products in my beauty routine, and shampoo and conditioner was the next step. Some natural shampoos and conditioners leave your hair feeling very lack luster, but I am really happy so far with Formulate!
Do you want to try out Formulate’s personalized shampoo and conditioner? I am super excited to announce that I am doing a Giveaway with Formulate! The winner will receive a set of the customized shampoo and conditioner. ENTER GIVEAWAY HERE! The giveaway till end on 1/3. Good luck!